2
min. read
Published on
Jul 25, 2025
Affiliate marketing is a performance-based strategy where eCommerce brands collaborate with third-party partners (affiliates) who promote products on their websites, social media, or other channels. Affiliates earn a commission for each sale or lead generated through their unique referral links. This approach expands reach, drives targeted traffic, and boosts revenue by leveraging external audiences without upfront advertising costs.
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