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Published on

Jul 25, 2025

eCommerce

eCommerce

User Experience (UX)

User Experience (UX)

The overall feeling and ease with which a visitor interacts with a website or app.

The overall feeling and ease with which a visitor interacts with a website or app.

User experience encompasses site design, navigation, speed, accessibility, and how intuitive the interface feels. A positive UX ensures customers can find products, understand information, and complete purchases smoothly, increasing satisfaction and loyalty. Investing in UX reduces bounce rates and drives higher conversion rates in eCommerce.

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