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Faceted Navigation

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Published on

Jul 25, 2025

eCommerce

Faceted Navigation

A website feature that allows users to filter and refine product searches by multiple attributes.

Faceted navigation enables shoppers to narrow down product listings using filters such as size, colour, price range, brand, or ratings. This improves the user experience by helping customers quickly find exactly what they want, reducing search time and increasing the likelihood of purchase. Effective implementation supports complex catalogues and drives higher conversion rates.

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