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Published on
Jul 18, 2025
Kitting is the process of assembling individual SKUs into a single bundled product, either at the time of order or pre-built and stored. WMS platforms track both the finished kit and its components for accurate inventory deduction. For example, a skincare brand may pre-kit a gift set containing cleanser, toner, and serum—allowing easy picking while managing component inventory.
Kitting is the process of assembling individual SKUs into a single bundled product, either pre-built and stored as finished goods or assembled on-demand during order fulfilment. This value-added service transforms separate components into cohesive products whilst maintaining accurate inventory tracking across both kit and component levels.
Modern WMS platforms track the relationship between finished kits and their components, automatically deducting component inventory when kits are created or sold. For example, a skincare brand pre-kits gift sets containing cleanser, toner, and serum—enabling single-pick efficiency whilst maintaining real-time visibility of component stock levels.
How Kitting Works in Practice
Kitting strategies vary based on business needs:
Pre-Built Kitting (Build to Stock):
Assemble popular bundles in advance
Store as single pickable units
Ideal for stable, high-volume combinations
Reduces pick time during order processing
Example: A electronics retailer pre-builds "home office starter kits":
Wireless keyboard (SKU: KB-101)
Mouse (SKU: MS-202)
Webcam (SKU: WC-303)
Headset (SKU: HS-404)
Creates finished kit (SKU: HO-KIT-500)
On-Demand Kitting (Build to Order):
Assemble when customer orders
Maximum flexibility for combinations
No finished goods inventory
Ideal for customisable or low-volume kits
Example: A craft supplier offers "build your own craft kit":
Customer selects 5 items from 50 options
System creates pick list for components
Kitting station assembles during fulfilment
Packed as single shipment
Hybrid Approach:
Pre-build core kits
Add personalisation on-demand
Balance efficiency with flexibility
Common Challenges and Practical Solutions
Component Availability Complexity
The Challenge: A gift basket requires 8 components. If one item is out of stock, can you sell the kit? How do you track availability when components are shared across multiple kits?
Intelligent Solutions:
Hard Allocation:
Reserve component stock specifically for kits
Prevents overselling individual items
Guarantees kit availability
May increase overall inventory needs
Soft Allocation:
Share components between kits and individual sales
System calculates kit availability in real-time
More flexible but requires careful monitoring
Ideal for businesses with good demand planning
Substitution Rules:
Define acceptable alternatives for components
"If organic soap unavailable, use premium soap"
Maintain kit value proposition
System automatically suggests substitutions
Labour and Space Management
Kitting is labour-intensive and requires dedicated space:
Space Challenges:
Component staging areas
Assembly workstations
Finished kit storage
Quality check zones
Efficiency Solutions:
Ergonomic kitting stations with all tools
Batch similar kits together
Use zone picking for component collection
Implement assembly line principles for volume
Mobile kitting carts for flexibility
Kit Version Control
The Challenge: Kit contents change over time due to:
Seasonal variations
Supplier changes
Product discontinuations
Marketing decisions
Version Management:
Timestamp kit definitions
Track historical kit compositions
Handle returns of older kit versions
Maintain cost accuracy across versions
Clear documentation of changes
Business Impact of Strategic Kitting
Well-executed kitting delivers multiple benefits:
Revenue Enhancement
Higher Average Order Values: Bundles command premium pricing
Cross-Selling Success: Introduce customers to new products
Gift Market Access: Tap into high-margin gift segments
Personalisation Premiums: Charge more for customised kits
A beauty brand increased AOV by 40% after introducing curated discovery kits.
Operational Efficiency Strategic kitting improves warehouse productivity:
Single pick instead of multiple items
Reduced packing complexity
Lower shipping costs (one parcel vs many)
Simplified inventory management for popular combinations
Customer Experience Kits enhance the customer journey:
Convenient one-click purchasing
Curated product discovery
Gift-ready presentation
Consistent unboxing experience
This is particularly valuable for subscription box businesses built entirely on kitting.
Inventory Optimisation
Move slow-selling items in bundles
Reduce obsolete stock through creative kits
Better forecast demand for components
Minimise picking errors on multi-item orders
Key Metrics to Monitor
Track these KPIs for kitting operations:
Efficiency Metrics:
Kits assembled per hour
Labour cost per kit
Component pick accuracy
Assembly error rates
Space utilisation in kit zones
Financial Metrics:
Kit profit margins vs components
Revenue from kit sales
Inventory carrying cost impact
Labour ROI on kitting
Quality Metrics:
Kit accuracy rate
Customer complaints on kits
Return rate for bundled items
Component damage during assembly
Strategic Metrics:
Kit sales as % of revenue
New customer acquisition via kits
Component velocity improvement
Kit customisation uptake
Understand how kitting impacts overall order accuracy rates.
Frequently Asked Questions
Should we pre-build kits or assemble on-demand?
Consider these factors:
Pre-Build When:
Kit composition is stable
Volume is predictable
Components have long shelf life
Speed at dispatch is critical
Labour is available off-peak
Build On-Demand When:
High customisation required
Components have short shelf life
Kit contents frequently change
Storage space is limited
Volume is unpredictable
How do we price kits versus components?
Pricing Strategies:
Discount Bundle: 10-15% less than component total
Value Bundle: Same price but includes "free" item
Premium Bundle: Higher price for curation/convenience
Loss Leader: Below cost to drive volume
Consider perceived value, competition, and margin requirements.
Can we disassemble kits if needed?
Yes, with proper controls:
Configure "de-kit" permissions
Track reason for disassembly
Update all inventory levels
Adjust financial records
Monitor de-kit frequency
Excessive de-kitting indicates poor demand planning.
How do we handle returns of partially used kits?
Establish clear policies:
Accept only complete kit returns
Process individual item returns with restocking fees
Quality check all components
Quarantine until verified complete
Consider component resale separately
Integration Considerations
Successful kitting requires:
System Capabilities:
Component SKU tracking
Bill of materials (BOM) management
Real-time availability calculation
Work order processing
Kit history tracking
Physical Infrastructure:
Dedicated kitting stations
Component staging areas
Assembly tools and supplies
Quality check zones
Finished kit storage
Process Design:
Standard work instructions
Quality checkpoints
Component replenishment triggers
Kit labelling standards
Performance monitoring
Technology Support:
Barcode scanning for accuracy
Light-directed assembly options
Digital work instructions
Photo documentation capability
Integration with order management
Alternative Approaches to Product Bundling
Virtual Bundles
Marketing bundles without physical kitting. System groups items for pricing but picks separately. Simple but misses operational efficiencies and premium presentation.
Supplier Pre-Packs
Having suppliers create bundles before delivery. Reduces labour but limits flexibility and requires supplier coordination. Quality control becomes challenging.
Pick-and-Pack Bundles
Pickers collect all items and packing creates the bundle. No pre-assembly required but slows packing operation and increases error risk.
Strategic Kitting Operations
Dedicated kitting function with optimised processes, systems support, and quality controls. Maximises value while maintaining flexibility. Essential for eCommerce retailers competing on experience.
Next Steps: Launch Your Kitting Strategy
Evaluate kitting opportunities in your operation:
Identify frequently bought together items
Calculate potential labour and space requirements
Assess system capabilities for BOM management
Design pilot kit offerings
Schedule a Consultation to implement kitting operations that boost revenue and delight customers.
Related Topics: Component SKU | Pick and Pack | Order Consolidation
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